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A good sale is made only if the perfect buyer finds your product. Could that happen at a yard sale? It certainly could, but it often doesn't.
An example would be a brand name youth leather baseball glove that remained at the end of my spring yard sale. I was asking a meager $3 for the lightly used glove. Reluctant to toss it in the donation bin afterwards, I posted it on eBay with a starting bid of $0.99. It caught the attention of more than a few viewers, and in the end sold for $13. What's the lesson learned? Somewhere a parent was looking for a glove for his son, and the new gloves were beyond his price limit. His browser found my auction, and everyone was happy in the end.
Online sales allow you to reach more viewers, creating the opportunity to find the best buyers. Evaluate your items and ask if there's a wide audience for your sale or if it is more limited to buyers. The same father could have come to my yard sale, but he didn't.
When our Xbox flashed a red circle and refused to turn on, we replaced it. Yet, someone out there knew what to do with the malfunctioning system, and the broken machine sold online for $16. Would it have earned that amount at a yard sale? I'd bet the new system that it wouldn't have sold.
Other great products that you can list online are extra cables and adapters that are floating around your house. If you no longer have a need for certain audio cables and video adapters, list them online. These cables are pricey new, and people appreciate the discount earned by purchasing them used. However, this is a very select audience, so online auctions allow your item to find the person looking for it.
Did you ever buy a sweater because you couldn't get over how soft it was? There's little sensory impulse purchasing online. People look for particular items or categories. At a yard sale they're surprised; the fun of yard sale shopping is not knowing what you might find. Those are the things to keep in mind when you set up your yard sale.
Use this split sales option to your advantage. Start off by separating your items carefully, and list some online at a fair price. If the items don't sell, move them into your yard sale pile and reduce the price. This should allow you to put forth your best effort in finding the perfect buyer to create the perfect sale. After all, shouldn't you both be happy?
When sorting through items, choose items that will generate both interest and profit to post on-line. Antiques do this easily, so do collectibles. Be wary of items that create shipping problems; those that require expensive shipping costs to the buyer are often passed by. Something large that requires a freight delivery will do better off line. Delicate items such as water globes aren't worth the shipping hassle just as oversized or oddly shaped items that don't fit in typical packing boxes. Save yourself the hassle and list them on sites such as Craigslist (www.craigslist.org). Through this site, people will contact you about the item and then come to your home to pay in cash and collect the item.
When listing on-line, do some homework first. Look through the eBay listings for similar items and get a feel for what they command. Note that there's a difference between what an item sells for and what an item is listed for. Many items are listed at prices that are too high, and you'll notice that they end without buyers.
Also consider listing fees when selling on-line. eBay offers a number of free listings each month, which is a benefit. However, if an item sells eBay will still take a portion of the profit as a seller's fee. Typically, if items sell for $0.99 or less you're not making a profit. Remember that sites like eBay encourage PayPal payments. These are wonderfully convenient, but PayPal also charges a fee. Soon, your profits have dwindled to pennies, and you could have earned more selling your item at a yard sale.
Items to avoid selling on-line because of the number of listings and lack of interest include: used household items (typical yard sale fare), items claiming to be "collectibles" without a substantial following or series, used children's toys (though some are highly collectible), adult used clothing, and hand crafted decorations.
Some newspapers offer to run ads for one or two items free of charge. Running on an "as space allows" premise, this is a great way to sell a few items without hosting an official yard sale. It's something to consider for larger or more fragile items.
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I had a booth in a small town antique store. I didn't really make any money, but as long as I made enough to cover my rent and expenses, I kept my booth open. As the economy worsened, my booth no longer paid for itself, so I brought everything home. Now, I would like to have a yard sale with all of my remaining items. Any suggestions?
By Mamie from Kingston, TN
I don't have any advice, but in the area that I live in people expect to get everything at a yard sale, for next to nothing. It doesn't matter what the item is the customers just plain act like you should be giving it away. It might be different in TN, but in SD people don't want to pay anything for items at a yard sale.
That's how it is in the antique business too. Most of the time, I would buy something that needed some work on it, like a old bedroom dresser or rocking chair. I would touch it up (clean, sand, refinish, etc.) to make it nice to sell, but no one wanted to pay enough for an item to even cover my expenses. Goodwill may be the easiest way to get rid of my old stuff. Thanks!
Try ebay or craigslist or take a loss and sell to another dealer.
Sorry about your booth not bringing you income now. Just think about all of the time you spent having the booth, keeping up with the descriptions, displaying and etc. You are even loosing money if you just pay for your booth space. You are loosing lots of time, effort (which is money) and, the cost of the antiques when you purchased them. So, any money you would get elsewhere would have been in your hand quickly and allow you to do something else to make money with that money. However, you probably were making money at first and that encouraged you to do more. Glad you are getting out before loosing more. Bartering might bring you something you like, instead of having what you do not need. Who knows, only one person needs to want what you have and there is that sale. Oh, what if you advertised estate sale or antique sale on your signs and put them out by Wed. since some dealers buy on Thur. and Fri. and sell on Saturdays, that is what a person told me once. Hope you get back something for your hard work.