There are so many ways to save on groceries. First of all frozen can be fresher than even "fresh" frozen fruits and veggies are picked at ripeness, and flash frozen right away,thereby making them fresher. and brands will offer coupons, and sales for their frozen products. Also watch your local walgreens and cvs stores, they offer extra rewards every week. Their sale items are very reasonable when churning your reward bucks. I very seldom pay more than 50 cents now for ragu pasta sauce, skippy and jif peanut butter, progresso soup, campbells soups fiber bars etc.
Most grocery stores double coupons. Wait for their sales to use coupons, just be savvy with what your local stores offer. Use coupons, and you will be surprised at the amount of money you can save. I recently purchased 20 jars(yes) of taco bell salsa at our local meijer for 35 cents a jar, miracle whip, 1 dollar a jar. Stock up when on sale. Grocery stores have websites that offer extra coupons savings, etc.
Don't think that you have to buy fresh. Always compare the prices between fresh, frozen, and canned. Also, don't be afraid to try store brands; often they are made by the same manufacturers who make the name brand products, and are of comprable quality.
Often the grocery store will have a shelf or other area with produce that is still good but getting ready to go soft or be too ripe, if you are ready to use them that day or put them in the freezer right away, they are perfectlly good.
And as far as your canned goods, try shopping at discount stores such as Dollar Tree or Dollar General -- great prices on non-perishable items, and some perishable too.
Try bakery outlets (Merita, Flower, etc.) for your baked goods. Not just bread, but also cakes, cerals, even lots of other items that you wouldn't think of as being in a bakery -- pickles, jams and jellies, popsicles...
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