The internet is an amazing resource to compare prices to see if you are getting the best value possible! A travel mug featuring 7 hours hot, leak proof, and 18 hours cold interested me. The mug was reasonably priced, or what I thought was reasonable before researching. I took an extra minute and used key words for the product to research pricing on the internet. I typed the brand, type, and size "Contigo SnapSeal travel mug 20 oz" onto Google and it looks like this mug is only $10.59 at my local Target versus $13.99. I will purchase this mug from Target the next time I go instead.